But understand this, starting a massage business was never something that I thought that I would do. Once I was done with my training/apprenticeship, I worked in a shop that my friend owned for 2 1/2 years.
During this time, the majority of my weekly clients were willing to go to my house for their message (also in Seattle about 10 minutes from the shop).
Once I realized that I had enough clients that I really could start my own practice, I had to decided weather to invest in a store, or work out of my basement.
The pros: Costs are extremely low in my basement and there are almost no overhead or fixed costs. The cons: For anything other than word of mouth, it's very difficult to advertise and gain new clients when there isn't a shop they can physically go and see.
I worked out of my basement saving up for about 6 months and finally opened my own practice. In order to get the word out, I used the weekly coupons that are mailed to homes in the area and also listed myself in the yellow pages.
Honestly, I was loosing money for the first 3 months, but I'm in a profitable position now that my client list has expanded and I'm willing to work small shifts on the weekend.
But when the flood happened and I got a 3 1/2 week "trial period," I realized that I could make this happen on my own.
And though starting a massage business was the furthest thing on my mind, I'm glad I did it. But because of an unfortunate incident, I was forced to leave my comfort zone. Let this be a source of inspiration for you.
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