When your business "breaks" will you know how to fix it?
Turnaround strategy of a business requires that you
view your business from a systems perspective.
In spite of all the work that was required to hoist your business into existence, you will begin to realize that customers just aren't coming in like you'd thought.
In fact, you'll find yourself spinning your wheels just to figure out what is happening, and why it is that your business suffers.
You'll have an unsettling feeling that something, somewhere needs to be fixed.
But here's the mystery to you:
"Hmm," you'll begin to think to yourself, "Maybe if I just increase my advertising budget, then I'll get more customers coming in."
A gut feeling may point to the problem, without offering you a solution.
Your small business success hinges on tweaking your business so that it will work.
It recognizes your business as a system composed of a myriad of activities that have to take place to determine whether it will make it or not.
The danger of relying solely on your gut feeling however, is tied to when your business diagnosis needs to go beyond the obvious.
Signed: Latarsha Lytle, MBA, small business success strategist, motivational coach, and your biggest fan!
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